March EO Update

EO Summit Swapped for NAHB Leadership Training

Recently, the WBA Executive Committee decided to host an NAHB Leadership Training Seminar in place of the EO Summit. 

This was a new opportunity made available to us by NAHB and recommended by a few Executive Officers, and--in the interests of everyone's schedules--it made the most sense to hold only one of the events this year.

The NAHB Leadership Training will be held on Thursday, October 25th at SentryWorld in Stevens Point. The EO Summit will not be held. Please note that the NAHB Leadership Training event is also open to local leaders, such as HBA presidents. The tentative calendar for the day is as follows:

8:30 - 9:00 AM: Networking/breakfast

9:00 - 11:45 AM: Team Planning - designed specifically for the Executive Officer and incoming HBA President, this session helps build a solid foundation for an effective, communicative partnership. The seminar explores leadership management styles of presidents and EOs, and provides an opportunity for participants to set their leadership goals for the coming year. This interactive program will help define the roles and responsibilities of board and staff by brainstorming real-world scenarios and creating clear strategies for success.

12:00 - 12:45 PM: Lunch

1:00 - 2:30 PM: SPLIT SESSION - Membership & Generational Preferences (learn more about your HBA's competitive advantage, organizational culture, and what prospects value and want across all generations) - and - Getting the Most out of the WBA and NAHB

2:45 - 4:15 PM: Running Effective Meetings: Don't underestimate the value of a well-run meeting. Identify strategies to transform your board room into a ground base for innovation, productivity, and meaningful discussion.

4:15 - 4:30 PM: Wrap-Up

Updated WBA Website Launching This Friday

As an advanced heads-up to all our local executive officers, please note that the WBA will begin the process of launching its revamped website this Friday. The technical processes behind this launch may make the website temporarily unavailable, so please bear with us as we complete the transition.

All members will receive a notice tomorrow morning about the new website coming their way, and an official website launch email will go out on Tuesday explaining its new features. 

We're very excited about the revamped look and the ability to provide members with more resources.  For our EOs, you'll notice an entirely revamped EO Resources section, a consumer events calendar that lists all locals' major consumer events such as home shows and Parade of Homes, and all EO Updates will now be archived under the EO Resources section for quick reference. 

IMPORTANT! Unfortunately, the new system we moved to requires that members and all staff set up new login credentials--there was no way to avoid this. 

The good news it that this setup will be simpler than before; they just need to click the "Login/Request Login" button that permanently appears at the bottom of their browser window on the updated site, enter in their basic information along with their desired username/password, and click "create my account." Upon Samantha's review, they will be confirmed and automatically sent an email stating they can now access the site. 

Samantha will be regularly checking requests over the next few weeks to ensure members/staff get approved as quickly as possible! All members will also receiving detailed instructions on how to complete this process to minimize any potential confusion.

NAHB Local Impact Study Results

The 2018 NAHB Local Impact Study results looking at housing's effect on metropolitan and state economies will be available under the EO Resources section of the revamped site this weekend, as well as in the revamped "Learn" section. Please feel free to share this information widely; the WBA will be doing a press release on it in the near future.

Complaint Procedures Follow-Up: Only 5 Locals Have Responded!

Thank you to the locals who responded in January letting us know what procedures you have in place for dealing with consumer complaints about members and non-members.  

We here at the WBA want to know what systems you have in place to handle consumer complaints, because we're working on developing our own system for quickly and efficiently handling consumer complaints we receive at the state level. It is vital that we know your systems so we know how best to direct consumers in particular territories.

The more we know about your local's systems, the better we can work to deescalate situations and make the best first impression we can of our associations!  

We still have not received responses from 16 locals:

  • Brown County HBA
  • Chippewa Valley HBA
  • Door County HBA
  • Golden Sands HBA
  • Headwaters HBA
  • Heart of the North HBA
  • La Crosse Area BA
  • Lakeland BA
  • Manitowoc County HBA
  • Mid-Shores HBA
  • Northland Area BA
  • Racine-Kenosha BA
  • Sheboygan County HBA
  • South Central WI BA
  • Wausau Area BA
  • Wolf River BA

Please help us complete this survey by sending a quick email to Samantha at with what structures/policies you currently have in place (if any) to deal with consumer complaints.  

4/11 Virtual Meeting: Call for a Celebration of Success Speaker; Are You Hosting a Local Satellite? 

Are you interested in sharing one of your association's recent successes to the WBA Board of Directors? We are still looking for a participant in the Celebration of Success portion of the Board of Directors meeting on 4/11! Please let Joan know if you are interested.

Also, if you plan on hosting a satellite location for the Virtual Member Meeting Day on 4/11, please let us know so we can include it in the registration email going out next week. Please let Joan know ( by NO LATER THAN NEXT TUESDAY, 3/27. 

Looking for Speakers at Your Local Membership Meeting? WBA Executive Director and Senior Leadership Members Available

Just a reminder that if any local is looking for a speaker at their GMM, BOD, or GA/Advocacy meeting for this spring, summer, or fall, Executive Director Brad Boycks and members of the senior leadership team are available. 

There is quite a lot to discuss with the end of session and the elections in November. Let us know by contacting Brad (